Palettes

Violet dawn

The cool lilac sky just before sunrise, with one vivid violet and a blush of peach, for modern products that want to feel fresh and a little dreamy.

  • cool
  • friendly
  • playful

The colours

7 colours, each with a role, then the palette at work on a small page.

  • Lilac skybackground#f3f1fa
  • First lightsurface#ffffff
  • Night violettext#231f3a
  • Duskmuted#57527a
  • Vivid violetaccent#5a3dcf
  • Peach blushaccent-2#ffd8c9
  • Hazeborder#d8d3ea

Text on background: 14.13:1 — passes AA

Spring open days

A garden worth the walk

Paths, ponds and a glasshouse full of ferns, open every weekend from April to June.

Plan a visit
New

The late tulip border

Two hundred bulbs, planted by volunteers last autumn.

A made-up page in this palette. Every text colour reaches at least 4.5:1 on its background; the heading, at 28px, may use a 3:1 pair.

Copy the idea

Take the palette with you as a brief for a person, as instructions for an AI assistant, or as design tokens: the colours, their roles and the pairs that are safe for text.

Accessible pairs

Every pair of colours that is readable as text, strongest first. AA pairs (4.5:1 or more) work at any size; AA large pairs (3:1 or more) only for text of 24px, or 18.66px bold.

SampleText on backgroundContrastLevel
First light on Night violet15.8:1AA
Night violet on First light15.8:1AA
Lilac sky on Night violet14.1:1AA
Night violet on Lilac sky14.1:1AA
Night violet on Peach blush12.0:1AA
Peach blush on Night violet12.0:1AA
Haze on Night violet10.9:1AA
Night violet on Haze10.9:1AA
Dusk on First light7.3:1AA
First light on Dusk7.3:1AA
First light on Vivid violet7.0:1AA
Vivid violet on First light7.0:1AA
Dusk on Lilac sky6.5:1AA
Lilac sky on Dusk6.5:1AA
Lilac sky on Vivid violet6.3:1AA
Vivid violet on Lilac sky6.3:1AA
Dusk on Peach blush5.5:1AA
Peach blush on Dusk5.5:1AA
Peach blush on Vivid violet5.3:1AA
Vivid violet on Peach blush5.3:1AA
Dusk on Haze5.0:1AA
Haze on Dusk5.0:1AA
Haze on Vivid violet4.8:1AA
Vivid violet on Haze4.8:1AA

Where it fits

Use it for

  • Software products and onboarding
  • Learning and course platforms
  • Creative communities

Avoid it when

  • The audience expects a traditional, conservative look
  • The product is about food or earthy materials

Principles

How much of each colour to use, and where.

  1. Lilac sky covers about 60% of the page and first light about 30%, for cards and forms
  2. Vivid violet for primary buttons, links and key icons, about 7% of the page
  3. Peach blush for badges and gentle highlights, with night violet text on it, about 3%
  4. Dusk carries labels, help text and secondary details
  5. Use haze for borders and dividers so the page stays soft